SEO Course Details | Techbuzzctp

  How search engine spider works.
 Understanding Google Page Rank
 Research:
 Keywords research
 Brainstorming
 Keyword search volume
 Analyse competition
 What keywords to target
 Importance of keywords on pages
 Competitor keywords research
 Planning:
 Creating a SEO campaign
 Steps required
 Search Engine Optimization Tools:
 Google Analytics
 Google Webmaster tools
 Search Engine Optimization Problems:
 Dynamic & database-driven sites
 Flash, Images, Frames, iframes, JavaScript, & AJAX
 On-site Search Engine Optimization:
 What is on-site SEO?
 Title tags
 Meta keywords
 Meta description
 Other meta tags
 HTML tags and their importance
 Page contents
 Image Alt tags
 Image file names
 Internal links
 Anchor text
 Sitemaps
 Domain names
 URLs
 Copy-writing for web
 Google guidelines
 Site navigation
 XML sitemap
 HTML sitemap
 Search Robots and Robots.txt
 Off-site Search Engine Optimization:
 Getting listed
 Link building
 External anchor text
 Effect of link popularity on Google PR
 Link building techniques
 Google Base and product search

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